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Travelling makes people happy


Sixty-seven per cent of people feel that travelling makes them happy and 36% would take the next flight to the Mediterranean for a holiday, if possible, revealed the omnibus survey conducted by Kantar Emor in early June.

Travelling is most conducive to happiness among women aged 35–44 who live in Tallinn, and 36% of all the respondents would like to fly to the Mediterranean for a holiday as soon as possible.

The Chief Commercial Officer of Tallinn Airport, Eero Pärgmäe, is pleased to see that the desire to travel remains strong and a lot of people are willing to embark on a holiday trip. “Understandably, those that have got their Covid jabs, are more active and not fearful of flying. However, there are still people who are worried about travel-related challenges and may be more cautious than before,” says Pärgmäe, adding that this is also supported by the fact that 20% of the respondents fear administrative complexities and 25% – the ever-changing restrictions in the destination country.

“I can assure you that we work day in and day out to ensure that all the questions of passengers are answered and all their fears alleviated, but it is definitely important that every traveller does their homework, familiarises themselves with the travel conditions of the destination country, and behaves responsibly”.

Every fifth respondent, or 19%, would like to visit their friends or relatives. Thirteen per cent of the respondents would take a nature trip to an exotic country and 11% of the 15–24 age group would enjoy a city break. “The holiday season is here and direct flights to holiday destinations and package tours are the topic of the day this summer since people have been stuck at their homes for a long time. The number of tourists inbound to Estonia can be expected to mostly recover in the next year,” adds Pärgmäe.

Currently it is possible to fly directly from Tallinn Airport to 23 destinations, and at the end of the week there will be additional routes to Rome and Zürich. All the destinations can be explored on the homepage of the airport.

The survey also asked about attitudes towards potential infection. Thirty-seven per cent of the respondents said that they were vaccinated and not afraid to travel. Just 9% of the respondents are not braving to travel because of fear of infection.

The survey indicated that just about every fifth Estonian resident is definitely planning to travel in the near future. “Travelling is back and we believe that the second half of the summer and early autumn will once again be happy times at the airport with empty spaces, long overdue, once again filled with travellers. However, we stress once again that today more preparations are needed to make the journey as smooth as possible.

The survey was conducted between 10 and 16 June among 15–84-year-old respondents. The sample consisted of 1,000 people.